Twelve Spins on User Experience
Presented by: Keith Instone
What is “user experience,” really? Sure, it’s that feeling people get when they interact with your software, but the term UX is being used for more than that, in confusing ways.
“We need some UX magic before we launch”
“The UX team just gave us the designs, so let’s start coding”
“We don’t have time for a UX process on this project”
“Everyone needs to get better at UX if we want to be agile and innovate”
“Hire someone with a UX degree, as long as they can also code”
In your organization, is UX a design process, a separate team, a ubiquitous skill, or a meaningless buzzword?
If people are confused about user experience in your organization, then come to learn these 12 spins on UX so that you can communicate about it better. You may also find the 12 UX spins helpful in integrating UX with agile, defining roles, writing job descriptions, adopting DesignOps, or planning the next re-org.